thinking…
NO-CODE AI AGENT & CHATBOT BUILDER
Turn your traffic into your best
Sales Agent.
An AI agent and chatbot that qualifies leads and books meetings 24/7 — built and deployed by you, no code.
On your site, in WhatsApp, anywhere.
GDPR
READY
ISO
27001
SOC 2
AICPA
EU AI
ACT
1B+
CONVERSATIONS
190+
COUNTRIES
12,000+
TEAMS
12
YEARS · SINCE 2014
20+
SECTORS
LOVED BY MARKETING TEAMS
Hundreds of teams. One thing they all say: it just converts.
4.7 on G2 and 4.8 on Capterra, across 680+ verified reviews.
★★★★★
Capterra
“I've used Landbot for 4 years to collect sales and after-sales leads. Easy to use, and they keep improving the platform.”
VL
Vincent L.
Director · Marketing
★★★★★
Capterra
“Very user-friendly, the dashboard is clear, and setting up the bot is completely intuitive.”
JA
Jordi A.
CMO · Insurance
★★★★★
G2
“Very easy and visually appealing — we could clearly see the whole branching flow and test it as we went.”
RJ
Rishabh J.
Verified user
★★★★★
“A great alternative to a boring lead form — people love the conversational format, and the modern look of the bots is impressive.”
DD
Duane D.
CEO · Internet
★★★★★
Capterra
“I've used Landbot for 4 years to collect sales and after-sales leads. Easy to use, and they keep improving the platform.”
VL
Vincent L.
Director · Marketing
★★★★★
Capterra
“I've used Landbot for 4 years to collect sales and after-sales leads. Easy to use, and they keep improving the platform.”
VL
Vincent L.
Director · Marketing
★★★★★
G2
“Very easy and visually appealing — we could clearly see the whole branching flow and test it as we went.”
RJ
Rishabh J.
Verified user
★★★★★
“A great alternative to a boring lead form — people love the conversational format, and the modern look of the bots is impressive.”
DD
Duane D.
CEO · Internet
★★★★★
Capterra
“Easy to use, super simple to implement and to publish on our website.”
BT
Bruno T.
Digital Transformation · Automotive
★★★★★
G2
“Ease of navigation and setup. A clean layout that always keeps you aware of where you are in the app.”
NS
Ngqiliyomzi S.
Verified user
★★★★★
Capterra
“What I like most is how easy it is to build bots and save what users send — a fun alternative to research forms.”
JG
Joe G.
Founder · Marketing
★★★★★
“It's like a choose-your-own-adventure — you decide exactly what users can do, no AI complexity required.”
BD
Becky D.
Consultant · Marketing
★★★★★
Capterra
“Easy to use, super simple to implement and to publish on our website.”
BT
Bruno T.
Digital Transformation · Automotive
★★★★★
Capterra
“Easy to use, super simple to implement and to publish on our website.”
BT
Bruno T.
Digital Transformation · Automotive
★★★★★
Capterra
“What I like most is how easy it is to build bots and save what users send — a fun alternative to research forms.”
JG
Joe G.
Founder · Marketing
★★★★★
Capterra
“Easy to use, super simple to implement and to publish on our website.”
BT
Bruno T.
Digital Transformation · Automotive
Structured like a chatbot. Smart like an AI agent.
Most tools make you pick one. Landbot gives you both — the structured logic of a chatbot and the open-ended intelligence of an AI agent, in one platform.
Legacy chatbots
AI Agent builders
⭐ Landbot
Visual workflow builder
AI agent reasoning
Structured flows + AI flexibility
CRM context out-of-box
Partial
Dev required
Built for conversion
Time to first agent
Hours
Days / weeks
15 minutes
Requires an engineer
This is what an agentic website experience looks like. And it's what Landbot is built for.
WHY TEAMS CHOOSE LANDBOT
Why marketing and revenue teams choose Landbot
15
min
Ship your first AI agent in 15 minutes
Describe what you want in plain language and the AI Copilot builds the whole workflow — drag, drop, ship. Every template is trained on 100M+ real conversion conversations, so it converts from day one. No engineering ticket. No waiting.
100M+
conversations trained on
15 min
to first live agent
+
24/7 · REAL TIME
Never miss a qualified lead again
Landbot reads every visitor's signals, cross-checks your CRM and scores them against a decade of qualification patterns — in real time, around the clock. Hot leads are routed to sales the moment they're ready.
24/7
always qualifying
10+ yrs
of qualification data
+
SF
+
Every lead lands in your CRM automatically
Qualified leads flow straight into your stack — no copy-paste, no lost records. Connect HubSpot, Salesforce and 20+ tools natively, plus 500+ more via Zapier and n8n. Everything stays in sync, automatically.
20+
native integrations
500+
via Zapier & n8n
+
2–4×
More pipeline from the traffic you already have
No new ad budget required. Landbot turns the visitors you already pay for into booked, sales-ready conversations — and customers see measurable conversion lift within the first 60 days. Built for pipeline, not just chats.
60 days
to measurable lift
0
extra ad spend
+
You own it. Dev never has to touch it.
Marketing and revenue teams build, deploy and iterate on their own — no backlog, no sprint planning, no waiting on engineering. Change the flow and ship it in minutes.
0
dev tickets
minutes
to ship changes
+
SEE THE AI COPILOT
Don't take our word for it. See it in action.
See the AI Copilot turn a prompt into a working agent — start to finish.
A prompt typed in plain language — nothing else
The AI Copilot builds the full workflow automatically
A working agent, ready to publish
Build mine →
AI Copilot
Build me an agent that qualifies B2B leads and books a demo.
Building workflow…
1
Greet & capture intent
2
Score against CRM
3
Book demo & sync
TRY A FLOW
Generate leads on my website
Deflect support tickets
Qualify on WhatsApp
PICK YOUR USE CASE
Ready to start converting?
Generate & qualify leads on your website
Looking for more qualified leads from my traffic?
On it — scoring every visitor now.
Capture, qualify and route inbound leads 24/7 — so your team focuses on conversations that convert.
Automate customer support at scale
AI Agent
Online now
Where's my order?
It's out for delivery — arriving today by 6pm 📦
Ticket resolved
Resolve FAQs, route complex cases, and hand off to human agents — without losing context.
Run sales & support on WhatsApp
New lead
Booked
Automate qualification, follow-ups and support on WhatsApp Business.
EVERY SECOND
A new conversation runs through Landbot every second.
That's how we know what converts.
Results from professionals like you
400%
“Thanks to Landbot we achieved improvements of up to 400% in 3 months, with the same advertising expense.”
MB
Marco Borsani
Co-founder, Conversational Design
−70%
“We estimate that we have reduced the number of manually handled messages by 70%.”
JC
Javier Campos
CTO, CASFID
<1min
“With Landbot, we created simplicity out of complexity. Now every customer comes to the right destination within a minute.”
SB
Stefan van Ballegooie
Conversion Specialist, Allianz Benelux
3.2×
“Landbot qualifies leads while we sleep. Our SDRs now only talk to people who are actually ready to buy.”
LM
Laura Méndez
Head of Growth, Nuvio
8/10
“We deflect 8 in 10 support questions automatically — and customers barely notice they started with a bot.”
TF
Tomás Ferreira
Customer Care Lead, Butaca
+58%
“Booking demos used to take days of back-and-forth. Now it happens inside the conversation, instantly.”
PN
Priya Nair
Demand Gen Manager, Helix Health
BUILD VS OPERATE · AI WORKFLOW MATURITY
Building your agent in Claude is cheap. Operating it is the expensive part.

Shipping an AI workflow has never been easier. Keeping it alive once the business depends on it is another story.

Claude
ChatGPT
Gemini
Grok
Mistral
+
Landbot

They give you the model. We give you the operating layer. We don't compete with them — we run them.

STAGE 1–2
HAND-CODED IN CLAUDE · CHATGPT · GEMINI
The operational tax
Works great at first. Once the business depends on it, the bill arrives:
!

Bus factor — one person understands it. If they leave, it breaks.

!
Fails silently — no one sees the error until a customer complains.
!
Maintenance — every model or API update forces a re-debug.
!
Hard to hand off — it lives in one head, not in docs.
!
No governance — no permissions, versions or audit trail.
STAGE 5 · SOLVED
WITH LANDBOT
The operating layer
Keep building with whatever model you like — Claude, ChatGPT or Gemini. Landbot adds the operating layer that scale demands:
Full observability — every conversation, failure and metric, visible.
No bus factor — the workflow lives in the platform, not a person.
Real handoff — anyone on the team can operate it, no code.
Managed maintenance — model updates never break your flow.
Governance built in — permissions, versions and audit included.
Scale without rebuilding — one platform from first agent to enterprise.
BEST OPTION FOR STAGE 3+
Still early? Keep building — you're in the right place. Landbot is here the moment it becomes business-critical.
Frequently asked questions
What is Landbot?

Landbot is a no-code platform that lets marketing and revenue teams build AI chatbots and AI agents for websites and WhatsApp — without writing code. Teams use Landbot to qualify leads automatically, automate customer support, and improve website conversion rates.

Do I need to know how to code?

No. Landbot is built for non-technical teams. You can build, deploy and iterate on your first AI agent in 15 minutes using the visual drag-and-drop builder or by describing what you want to the AI Copilot.

How is Landbot different from a basic chatbot?

Traditional chatbots follow fixed scripts. Landbot lets you build AI agents that understand visitor intent, qualify leads based on CRM context, and make decisions in real time — while still giving you full control over the flow logic. It's the combination of structured workflows and conversational AI.

Can Landbot qualify leads automatically?

Yes. Landbot qualifies leads in real time using visitor signals, CRM data, and custom qualification criteria you define. The AI Copilot is informed by over a decade of B2B qualification patterns. Qualified leads are routed directly to your CRM or sales team.

Which channels does Landbot support?

Landbot runs on your website and on WhatsApp Business. Native integrations with HubSpot, Salesforce, and 20+ more tools keep everything in sync.

How does Landbot use my conversation data?

Landbot uses aggregate behavioral patterns — not individual conversation content — to improve platform performance and template recommendations. Your conversation data is not sold or shared with third parties. For full details, see our Privacy Policy.

Generate & qualify leads on your website
Turn anonymous traffic into qualified pipeline. Landbot greets every visitor, asks the right questions, scores them against your CRM, and routes the hot ones to your team in real time.
Explore lead generation →
Book a demo
Capture and qualify visitors 24/7
Score every lead with your CRM context
Route hot leads straight to your sales team
Lift conversion on the traffic you already have
Live in 15 minutes
Qualified ✓ → CRM
New conversation started
Automate customer support at scale
Deflect repetitive questions, resolve FAQs instantly, and hand complex cases to a human — with full context intact. Your team only touches what truly needs them.
Explore support automation →
Book a demo
Resolve FAQs instantly, around the clock
Route complex cases to the right agent
Seamless human handoff with full context
Cut manually handled messages dramatically
Live in 15 minutes
Qualified ✓ → CRM
New conversation started
Run sales & support on WhatsApp
Meet customers where they already are. Qualify, follow up and support on WhatsApp Business — automated end to end and synced with your CRM.
Explore WhatsApp →
Book a demo
Qualify and follow up automatically
Run real conversations on WhatsApp Business
Sync every chat to your CRM
Keep the thread alive with smart reminders
Live in 15 minutes
Qualified ✓ → CRM
New conversation started