The chatbot platform for conversations that convert

AI where it helps, guarantees where it matters — you decide, step by step, on one canvas for your website and WhatsApp.

No card needed

12,000+
teams
600M+
conversations
10+ years
in conversational AI
Watch a conversation convert ↓
AllianzRandstadBNP ParibasGeneraliiryoPcComponentesmundimotoEmmaPrudentialImmobiliare.itUNESCO
On this page
The platform

Where the platform holds — all four of them.

Intelligence is the easy part. Control, action and security are the hard ones.

Flexibility when needed. Control where it counts.

The conversation adapts to every visitor — the control never leaves your hands.

Landbot
Online now
Does your plan include onboarding?
Yes — guided onboarding in your first month.
The flexible part — its own words, from your content
Here's my email: laura@company.com
Sent. Anything else?
The controlled part — email checked, then saved
Can I negotiate the contract terms?
That's one for a person — connecting you now.
Out of its bounds — handed to a human, no guessing
shipping-policy.pdfyoursite.com/faqPasted notes
AI-Generated FAQ3
drafted from your sources, before anyone asks
Re-indexed weekly
Do you ship to Portugal?Can I return sale items?What are your store hours?
Landbot
Online now
Do you ship to Portugal?
We ship to Portugal — 2–3 business days, free over €50.
Expected — pre-answered from shipping-policy.pdf
It’s a gift — it needs to be there before Friday. Will it make it?
It can! Order today with express and it lands Wednesday — two days to spare. Standard would cut it too close.
Not in the FAQ — did the math on her deadline

Instant on the questions you expect. Adaptive on the ones you don’t — all from content you already have.

Landbot
Online now
Hi — we need 40 seats. Can you send pricing and set up a call?
Happy to. What's your work email?
dana@acme.com
Thanks! Pick a time that works:
Thu 10:00Thu 15:00Fri 11:00
Tapped, not typed — buttons when they’re faster
Booked — invite sent ✓
⚙ Lead scored and routed to your sales pipeline
For the custom terms I'll bring in a teammate — connecting you with Sara now.
What just happened, in your stack

Landbot is SOC 2 and GDPR compliant, and your visitors' data is handled the way procurement expects.

GDPRREADYSOC 2AICPAMetaPartner

Flexible in every conversation, controlled in every outcome — and that layer is one you set up yourself.

Connected to your stack

Where it all lands

Captured fields flow to where your team already works — HubSpot, Salesforce, Google Sheets, Slack, Mailchimp, Stripe, Zapier, and webhooks for everything else. No migration project: the platform joins your stack, it doesn't replace it.

See all integrations →
Use cases

What teams run on the platform

Three jobs, one canvas. Start with the one you need this week.

Build your first botFree plan. No credit card needed.
Two head starts

Never start from a blank canvas

✦

Describe it — the Copilot builds it

A working first version from one sentence. You edit — you don't start.

▤

Start from a template

Pick a proven flow. Swap the copy, keep the logic.

Template
Appointment booking
4 steps · calendar
Template
WhatsApp support
6 steps · handoff
Template
Lead generation
5 steps · validated email
Browse chatbot templates →
Agent Studio New

Or skip the building altogether.

Agent Studio is our expert team designing, launching and continually improving a custom AI agent for you — you set the goals and approve the results. From first brief to live agent, the people who know the platform best handle everything.

Your brand, not ours

Design it to disappear into your site

Fonts, colors, backgrounds, logo, avatar — every layer, no code. Custom CSS when you want it.

Got a question? I’m right here 👋
NWML
NWML
Hi! 👋 I’m Nova BankWillow ClinicMintyLoop Studio’s assistant.
How can I help?
Choose an option
Book an appointment 💳🌿🚀💍Hours & location 📍Something else
Let’s find you a slot ✨
Made with Landbot

Don't take our word for it

Results from teams like yours

Accounting software

An agent that knows where its lane ends

Scoped answers, human handoff on the rest

“Compared to other agents that try very much to act human, the way Landbot is set up, it knows exactly the lane it needs to stay in. It does what it knows well, and if something falls outside of that, it gets passed on to a human.”

Daniel CrowleyDigital Experience Manager, AccountsIQ
Home care

Free advisors for what really matters

“Our recruitment advisors were doing very manual work following up with clients. We wanted to free them from that so they could focus on what really matters: looking after clients better and making our service faster.”

Dídac HernándezOperations Manager, Cuideo
Lead generation

Forms out, flows in — 35% more conversions

35% increase in conversion rates · +50% lead quality

Read the Lead Laundry story

“I’ve never built a chatbot faster than I have with Landbot.”

A. BenzCEO, Lead Laundry
Hospitality & travel

Self-service on WhatsApp, live in four weeks

350k user queries answered · 13,000 conversations responded to

Read the Hotelbeds story

“It helped us to reduce the backlog in customer service requests. Not only did it help lower the mounting pressure on our customer service team, but it also reduced confusion and anxiety for our clients.”

Xavier GodoyCustomer Experience & Automation Director, Hotelbeds

Web + WhatsApp

On your website or on WhatsApp — wherever your leads are

You build the conversation once. It runs wherever your customers already are.

On your website

yourstore.com
Landbot AI agent
Hi! Ask me anything about delivery or sizing.
Do you deliver to Portugal?
We do — 2–3 working days to Lisbon. Want me to check your postcode?
Yes, check it
No thanks
Type your message…

Embed the agent as a widget, a popup or a full-page bot. Visitors ask, it answers from your knowledge base, and every captured field lands in your stack.

See website chatbots

On WhatsApp

Connect a WhatsApp Business number and the same agent works there — answering, qualifying and booking inside the app your customers already have open, with no new install to ask for.

See WhatsApp automation
Also runs on
Messenger
SMS
API & SDK
FAQs

Questions buyers ask before they choose

Platform basics
What is Landbot as a chatbot platform?

Landbot is a no-code conversational AI platform for building chatbots and AI agents that run on your website and WhatsApp. You design every conversation on a visual canvas — scripted steps, validated data capture and AI answers grounded in your own content — and manage results from one Team Inbox. Over 12,000 teams use it.

What is the difference between chatbot software and a conversational AI platform?

Chatbot software typically does one job: scripted question-and-answer in a chat widget. A conversational AI platform covers the whole lifecycle — building flows, grounding AI answers in your content, validating captured data, human takeover and analytics — across channels. Landbot does both jobs on one canvas, on plans that start free with 100 chats a month.

How do I choose between chatbot platforms?

Compare four things: build effort (can a non-technical team ship and change flows alone?), channels (does it run where your customers are — web, WhatsApp?), control (validated data capture, human takeover, limits on AI answers) and total cost including developer time. Then test your shortlist on a free plan — one real flow beats any feature list.

Build & operate
How does Landbot's visual builder work?

You drag blocks onto a canvas — messages, questions, media, dates, file uploads — and connect them into paths. Conditional logic routes by any answer, variables store what visitors say, formulas compute with it, and Bricks package the parts you reuse. You can test the whole flow, including real knowledge-base answers, before you publish.

Can I build a chatbot without a developer?

Yes — you build and operate it yourself, with full technical control and no dev team needed. You design the flow on a visual drag-and-drop canvas, and Landbot's Copilot builds a first working version so you never start from a blank page. Developers can still extend it with webhooks and the API whenever you want.

What tasks can I automate with Landbot?

Lead qualification and capture, first-line customer support answers, demo and appointment booking, customer onboarding flows, and internal FAQs. Data capture runs on validated fields, results sync to tools like HubSpot, Salesforce and Google Sheets, and paid plans include between 100 and 1,000 AI chats per month for the AI-answered parts.

How does human takeover work?

Any conversation can move to a person: when a question falls outside the flow or the AI block's knowledge, when the visitor asks, or at any step you define. Your team picks it up live in Landbot's Team Inbox — full transcript and every captured field included — with email and in-app notifications so nothing waits unseen.

Pricing
How much does Landbot cost?

Landbot's free Sandbox plan includes 100 chats per month; AI chats are not included — AI agent features start on paid plans. Starter is €40/month with 100 AI chats, Pro includes 300, and Business plans scale from there. Every paid plan starts with a free trial, so you can test a real flow before paying. Full details on the pricing page.